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Cold Emailing – The Most Effective Marketing Channel
There are many different types of paid online advertising, and choosing the right one can be very difficult. CPM & PPC are two common types of paid advertising, and while they might be effective, they also come with their flaws. Email database marketing has proven...
7 Email Marketing Mistakes You Should Avoid
As an email marketer, there will be a time where you will find yourself creating lists of opportunities, accounts, crucial leads, and potential customers. Today, not many people take pride in creating a comprehensive database. But if you have taken enough time to...
Best B2B Email Marketing Practices of All Time
Today, marketing campaigns are incomplete without email marketing. Despite the rapidly growing mobile platforms, search engine optimization, and social media, more and more businesses turn to email marketing, meaning that building and maintaining a comprehensive email...
Advancing From An Email Marketing Database To Marketing Automation
Most people think emails are just used to send and receive information, and there is so much more that can be done through emails. The digital marketing field is advancing daily with new technology. In digital marketing, an email list is an important element for a...
Tips on Building and Nurturing an Email Marketing Database of Quality Customers
Having a quality email database is essential for any business because you’ll have a list of warmed up customers ready to buy. What you do with the databases will also play a big role in the success of your marketing endeavors. In this post, we’re going to highlight...
A Guide on Buying Targeted Email Lists
There is no denying that you can easily get email lists for cheap but that doesn’t guarantee that they’ll be targeted. For an email marketing campaign to be effective, it’s important that the list is highly targeted. You’re likely to get a list that has been spammed...